Free Shipping on orders over €75 (Germany) | €125 (International)

0

Your Cart is Empty

Yarn
  • Spring Yarns

  • All Yarns

  • Spinning Fiber
  • Marina Skua's Hand-Dyed Braids

  • Maria Podleisek's Hand-Carded Rolags

  • All Spinning Fiber

  • Notions & Gifts
  • Katie Green's New "Crafty Sheep" Tea Towel

  • Needle Stoppers & Stitch Markers

  • All Notions & Gifts

  • Books, Magazines & Patterns
  • Our current Issue 11

  • All Books & Magazines

  • About Us
  • We're here to help you stitch sustainability into every aspect of your making.

    With our carefully curated selection of non-superwash, plastic-free yarns and notions, we have everything you need to get started on your next project - and the one after that.

    Here's to a wardrobe of knits we love and want to wear for years to come!

    Read more about us here.

  • Our Sustainability Pledge

  • Our Blog

  • Our Podcast

  • The Making Stories Collective

  • Changes To Making Stories

    March 14, 2019 3 min read 1 Comment

    Dear lovely Making Stories community,

    We hope you have a beautiful March so far and are as excited as we are about the upcoming launch of Issue 1 of our new magazine!

    Before we dive into all things magazine, we'd love to take a minute to talk about some recent changes to the ownership and team structure of Making Stories. We're dedicated to transparency, and we feel that walking the talk is important, so we want to share a couple of things with you.

    When we started working on Making Stories about two and a half years ago, we intentionally set up our first project WOODS so that we could see whether there was interest for our idea and whether we liked the work and would want to continue doing it. Luckily, the answer to both questions was a resounding yes: You, our wonderful community, loved what we were doing, and the two of us really liked building this business together.

    Fast forward to mid-2018, and what started as a side project to our 2+ other businesses had - sometimes slowly, sometimes fast - almost taken over our complete lives. With two print books and four digital collections launching within one calendar year, a team that was growing fast and ideas and opportunities coming our way left, right and centre, we found ourselves at a crossroads: The slow, intentional business we set out to create had somehow become overwhelming. On top of that, we needed to secure additional financial means for the company to get through the down periods of our (very much) seasonal business.

    Over the course of the last few months of 2018, the two of us had long, intense conversations about what we wanted from Making Stories, where we wanted to take it and how much time and energy each of us was willing and able to contribute. Talking openly and honestly with each other about difficult topics like this has always been one of the things both of us cherish most in this partnership.

    After some deliberation, we came up with a solution that feels good and true for both of us, and that we feel is the right one for Making Stories moving forward: We've changed our ownership structure from a 50:50 partnership to an 85:15 split with Hanna Lisa owning 85% of Making Stories and Verena 15%. Hanna Lisa has taken over as sole Managing Director as of January 1, 2019. With regards to the tasks and time investment that come with running a company like Making Stories, our new work allocation reflects the new ownership structure, too: We both share the core creative decisions, and, in addition to that, Hanna Lisa is responsible for day-to-day strategy and business as well as the team management.

    The second bigger change to how we work is that at the end of last year, we've had to face the tough financial realities of running a young business that's grown too fast too much. We loved expanding our team in 2018, which made the realisation that we had taken on too high fixed cost for our current revenue structure incredibly painful. As a result, three of our wonderful team members - Ruth, Alina and Martin - have transferred into project-based roles, meaning they're supporting us in peak times from now on.

    We hope that you find this glimpse into the inner workings of Making Stories helpful and interesting. As always, we share these stories because we believe deeply in the value of transparency. If you have any questions around this, please just leave a comment below or email us!

    Warmly,

    Hanna Lisa & Verena


    1 Response

    Nicki
    Nicki

    March 16, 2019

    Thank you for sharing, and yes I do find it interesting, in fact I find your entire open business philosophy very welcome and refreshing.

    I am also interested in why you have decided create a Magazine, and how that differs from the books like WOODS. Will you still be doing the latter?

    Leave a comment

    Comments will be approved before showing up.


    Also in Blog

    What it means to be an indie knitting magazine
    What it means to be an indie knitting magazine

    June 17, 2024 6 min read

    We've seen dramatic changes in the knitting magazine landscape over the past 12 months: Pom Pom Quarterly ceased publication at the end of 2023, Laine sold the majority of their company to one of the biggest Finnish publishers, and Amirisu first pivoted to books, and now to an online-only media outlet. Multicraftual magazines that often included knitting patterns were equally as affected: Making pivoted to a combined app and monthly membership business model, and Taproot first changed to a preorder model, and then very abruptly closed their business (the website is offline, hence no link).

    This has left us standing as one of the very, very few indie knitting magazines in the market.

    Read More
    12 Combinations of Bérénice and Semilla Melange I Love
    12 Combinations of Bérénice and Semilla Melange I Love

    May 22, 2024 2 min read

    Hi my lovelies! When we received our latest restock of BC Garn's Semilla Melange (one of my favorite sustainable budget-friendly yarns - 100% wool, non-superwash, GOTS-certified), I couldn't resist: I had to pull out our box of De Rerum Natura Bérénice, the wonderful fluffy silk-mohair-merino yarn, to see if I could find a few color matches.

    And I did! 12 perfect matches – I couldn't believe it. So naturally, I had to share them with you!

    Read More
    24 Perfect Color Matches for Zauberwolle
    24 Perfect Color Matches for Zauberwolle

    May 22, 2024 3 min read

    Hi lovelies! You know how much I adore our 100% non-superwash wool color-changing yarn "Zauberwolle", right? I already knit myself a Pressed Flowers Hat and a Pressed Flowers Cardigan in it, and I can't wait to get the next project on the needles.

    I thought it would be really cool to combine Zauberwolle with BC Garn's Semilla Melange, a wonderfully woolly GOTS-certified sport-weight yarn. (I knit the Pressed Flowers Cardigan in this exact combo, and it's a good one.) So imagine my delight when I realized how many colors of Semilla Melange actually work perfectly with the color-changing magic of Zauberwolle!

    Without further ado, let me introduce you to a whopping 24 perfect color matches!

    Read More